Rapaport Magazine
Retail

Trendwrap

By Amber Michelle
RAPAPORT... The classic story of love growing greater with time is embodied in Journey Diamond Jewelry, which uses diamonds graduating in size to symbolize the path of a couple’s deepening relationship. The simplicity of design and De Beers recent advertising push to create a new diamond beacon category has made Journey a hit with consumers in some markets.

Article from the Rapaport Magazine - March 2008. To subscribe click here.